How to define Social Media goals
Setting social media goals is akin to looking at the top of the mountain and saying, “I will get there!” It is well known that social media has transformed the…
Continue readingHow to Build a Buyer Persona
It is a fact: working on your online presence without creating your buyer personas is no longer an option. Your audience wants to feel special and unique – and you…
Continue readingSWOT Analysis for Social Media: Complete Guide
When you talk about SWOT analysis, sirens go off. Just like SWAT, SWOT analysis polices the internal and external environment of your social networks. This analysis tool has been used…
Continue readingSocial Media Audit: How to do it easily (+ free checklist)
On social media, it’s very easy to get distracted by the ” pink world” of content creation, engagement, and connecting with your audience. But managing social media is not just…
Continue readingSocial Media Benchmark: How to Do It Step by Step
“I got 150 likes on my post” Hmmm… ok! So what? Is that good or bad? Without benchmarking your social media, this is exactly what happens. You look at a…
Continue readingANDIE versus ChatGPT: What are the differences when it comes to content creation?
Artificial Intelligence has come to change the way tasks are executed – and content creation for social media is no exception. As such, several platforms have started utilizing this technology…
Continue readingHow to Build a Briefing for Social Media
*Sigh* Ahhh… the Briefing. Hated by some, loved by others, the briefing is an essential piece of paper (or not in these days) to document all the actions needed to…
Continue readingValue Ladder: Earn more Money with Each Step
“If you give us €20,000, we’ll create a marketing plan for you” If any company came to you and made you this proposal, as it stands, you would probably think…
Continue readingArtificial Intelligence: 5 Tools for Social Media Managers
Stay ahead of the game in the Artificial Intelligence (A.I.) revolution by reading this article and discovering the top artificial intelligence tools for social media managers. There are thousands of…
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