Social Media Managers?  Where are you?

You are probably lost between Excel sheets analyzing generated reports from all the social media that you manage, or you have just been navigating from social networks to social network, publishing dozens of contents for your clients, isn’t that true?

The good news is that it doesn’t have to happen anymore. With Swonkie’s help you can change the way you manage your social media forever.

You don’t believe it? Discover all the solutions you will find on our platform. 

1. Publication and Scheduling

How long does it take to manually schedule your social media posts? Much more time than you would like, isn’t that true?

But, with Swonkie’s help, that time will be greatly reduced.

In Swonkie you will find a very intuitive content editor, designed to improve your performance when creating your posts on social media.

When creating your posts, you can decide if you want to publish at that exact moment or schedule them, so that you can keep doing other tasks and no longer worry about the social media contents.

The best of all, you can simultaneously schedule for 5 social networks: Facebook, LinkedIn, Twitter, Google My Business and Instagram.

And believe me, you’ll find all the features you need to make your content perfect. Here are just a few of them:

On Facebook:

• Carousel publications;
• Call-to-action button;
• Addition of UTM;
• Audience segmentation;
• Page identification;
• Link shortener.

For all social networks, you will find tools in Swonkie that will allow you to create the best content and impact your followers.

When you are scheduling your publications, you can also leave it to Swonkie. In other words, you can tell our platform that you want the content to be published at the best time for that social media and Swonkie will do just that. Your publication will come out at the best time considering the social media that you wish to use and its content format.

2. Reports and data

Do you know all those headaches that Excel gives you, when evaluating your social media results? Well, with Swonkie those headaches are gone.

With Swonkie you can get the most complete and efficient reports from 6 different social networks – Facebook, Instagram, LinkedIn, Google My Business, YouTube and Twitter – and also reports from your campaigns.

In every report, you will find all the data you need to evaluate your social media and adjust your strategy.

More than just discovering the performance of your content, you can also find out the best time to publish each content format, the hashtags that generate the best results and even data about your audience.

All the reports are customizable, exportable to 3 different formats (PDF, PowerPoint and CSV) and you can also send them through e-mail or via link to your clients or your team members.

But that is not all. The best part of our reports is that they allow you to compare different time periods and even different pages. Therefore, you will easily have access to your evolution in different time periods or in different pages and understand how your strategy is impacting your audience.

Imagine that you changed your social media management strategy, and you want to understand how this impacted your results. You just need to choose the time period that the old strategy was being applied and the time period that the new strategy is being applied. Swonkie will show you the results and all the comparative data.

Amazing, isn’t it? Stop using Excel and enjoy the time that you used to spend it on analyzing and comparing your performance to do other important tasks.

3. Competition & Benchmark

You don’t need to waste any more time looking for all your competitors’ posts to receive data about their activity in real time.

In Swonkie you can analyze your competitors in 2 different ways:

Competitors Reports

No, we don’t just offer reports of your social media. To make your social media strategy easier, we also have the most efficient reports of your competitors.

You can compare your Instagram, Facebook or Twitter page with your 9 main competitors pages and analyze, side by side, the most important data of each page.

As a result, you will get results such as:

• Analyze, through each metric, the performance and understand where your competitors are growing the most;
• Analyze the posts of your competitors, comparing with your posts to understand which are the better ones;
• Understand which hashtags are used to grow your audience, reach and engagement.

Monitoring and alerts

In Swonkie you can create alerts to your competitors and pay close attention to them in real time.

For example, you can set an alarm for the number of likes: whenever a post made by your competitors reaches the number of likes that you have set, you will be alerted and you can see, in real time, which post it is and understand why it is getting so many likes.

Through our monitoring interface, it is possible to watch all your competitors’ content in a single timeline in order to analyze all the content in the same place, according with different search criteria.

Analyze, in real time, every action made by your competitors so you can always be a step ahead of them.

4. Team Workflow

Swonkie also makes team communication easier.

Forget, once and for all, the complexity of approving content through e-mails, shared files or messages. In our platform, you can focus all the content approval processes on a single flow so it can be easily and quickly validated.

In Swonkie you can invite members to your team, set which platform areas these members can access and what kind of permissions that they have to perform actions.

And do you know that post that was published in a way you didn’t like? This does not have to happen anymore. You can submit feedback about the post and approve as it is or decline it. Or you can just leave a comment with improvements that you want to be made.

All users that were inserted on the approval flow are notified by e-mail of any action or edition of the content.

In the platform, you will also find an innovative system that allows clients and team members to approve multiple contents without being connected to the platform. 

5. Message and Community Management

Did you know that it is possible to have a message box with all messages and comments in a simple and fast way, managing all solicitations in one place?

You no longer need to answer to those by switching between message box and message box. In Swonkie, you receive all social media comments in a single timeline, and you can manage everything in the same place.

And to make your comment management easier, you can export them to an Excel file with the performance per post to find comments faster.

Don’t you know how to reply to a comment? Leave notes to other team members, choosing the right team member to reply to each message through an easy way to assign team members.

In the end, what is the goal? No messages left to reply.

6. Influencer Marketing

Do you want to find out which is the best influencer to your brand, the brands mentioned by that influencer and check if the influencer has worked with your competitors before or what kind of brands mention that same influencer? So, use Swonkie.

In Swonkie’s platform you can find a powerful algorithm that combines all the main indicators to check the real performance and compare to other influences.  

You will find the best influencers by age, gender, country, language, business industry and much more. Find the best options to your business and ensure that your influencer campaigns are a success.

Forget Google, identify all attributes and Swonkie will do all the research.

7. Social Media and Web Listening

This is Swonkie’s latest solution that will change your digital strategy forever.

If you think all Swonkie’s solutions are amazing, then just wait to find out what is the Social Listening tool:

Continuous monitoring via social media and online sources

This solution is the best way to keep track of everything about your brand, your keywords, topics related to your business and even your competitors’ activities. Full monitoring in seconds, 24/7.

Stop wasting your time searching for all social media and online sources to make your market research for your business. It’s time to unlock all the information you can’t have access through all social media and online sources.

With our tool, we can detect the feeling on all mentions followed by your research to understand the positive, neutral or negative feedback.

Improve customer support

Receive every conversation or the most important terms related to your brand and concentrate everything in a single message box to respond and manage it.  

Evaluate all comments and mentions and analyze your online reputation. Don’t miss any mention of your brand, always respond in time to an unhappy client before their comment turns into negative consequences in order to protect your online presence.  

Get the full impact on social media in a simple and intuitive report

We follow every place on social media and online sources to offer you all information in the best reports on the market, to deliver you all the available knowledge.

Automated reports to save your time with all the analytics and important metrics to your business. Export reports in different formats and look for the best opportunity to improve and grow.

Real-time reports on a dedicated interface with all the information

Have you ever imagined to be able to follow all the crucial information about your brand, your market or your competitors on a real-time interface? You don’t need to imagine, in Swonkie that is possible!

Our big screen is the best way to keep your teams up to date on everything, with a specific information interface updated in real-time.

You can control everything about your brand, your competitors, keywords related to your business and anything else you want to know. If it is on Internet, we are going to find it.

Ready to change the way you manage your social media?

It’s a unanimous opinion among our clients: there is a different life before and after Swonkie. The way that you manage your social media will never be the same as before.

With Swonkie’s help, it is possible to optimize your time, improve your performance and always be one step ahead of your competitors. Swonkie was born to make social media managers’ lives easier.

And if you still have doubts about the advantages that we have showed you, we have a challenge for you – try Swonkie for 14 days for free and check it out!

Let’s do this? Swonkie wants to be every day by your side, managing your social media.