It is true that social media are crucial in a brand’s strategy. It is also true that a social media management platform makes the job easier for those who create and publish content on a daily basis.
But why should Swonkie be the chosen platform for this task? We could tell you that at Swonkie we don’t just want you to save time by scheduling content.
At Swonkie we want more, we want to help you create a winning social media strategy. And each of our solutions is designed to help you achieve that goal – winning on social media.
We could also tell you that Swonkie is the platform chosen by thousands of social media managers to help them do more and better every day. As a matter of fact, we’re not just going to give you these 2 reasons to choose Swonkie, we’re going to give you 10 more reasons.
1. Manage all social media in a single platform
If, when we have just 1 brand, we already waste a lot of time jumping from social network to social network to schedule content then, when we manage several brands, this work is multiplied.
The good news is that with Swonkie this problem disappears. In our platform you can manage the social media of all your clients. And no, you will not get confused with your clients’ brands. For each brand, you can create a profile, either as a team or as an individual, and within each profile you should use the social media that belong to that brand.
And when we talk about social media management, we’re not just including publishing and scheduling. You will also be able to analyze the results of each social media using our reports, analyze each brand’s competitors, manage your community and messages, look for influencers, work as a team and check social listening projects.
Believe me, it is possible to do all this in one platform.
2. Create posts for 5 social media at the same time
It is true, it is possible to create posts for 5 social media at the same time. And you don’t need to make it exactly the same on all social networks. You can keep the same image and change the caption or vice versa.
When scheduling your publication, you can also set different times to publish on each social network.
Because of this you can create a publication for Facebook, LinkedIn, Instagram, Twitter and Google My Business at once. Can you imagine the time you will be saving?
3. Have all content organized in a single calendar
Is disorganization part of your day and you never know what day a certain content will come out? Swonkie helps you keep all your content organized.
Decide if you want to see your calendar in a daily, weekly or monthly format and see which content has already been published, which are scheduled and for which days you still don’t have content created.
You can also export your content calendar to PDF, CSV or PowerPoint. Once exported, you can send it to the members of your team who are not in Swonkie or you can just print your calendar and place it on a highly visible place.
4. Always know everything about your competitors
In Swonkie you can create competition reports and compare your social media side by side with your main competitors.
But, in addition to creating reports, you can also create competition alerts and monitor all your competitors’ actions in real time.
Consequently, you don’t have to worry about being aware of what happened on your competitors’ social media every day. You just need to define the type of alert and the competitor and Swonkie will take care of keeping you always up to date on the main actions of your competitors on social media.
5. Work effectively as a team
Do you still use shared folders or emails to decide if the posts are ready to be published? Eliminate these complex processes and focus all publication approval processes in a single workflow in Swonkie.
You also did not need to send messages or emails to your teammate to respond to a comment or message from a user on social media.
You can assign messages to the most suitable team member to respond and even leave notes with important indications.
In order to avoid any confusion between the tasks that should be the responsibility of each team member, the team manager can decide which areas each member has access to and which cannot.
6. Access social media reports in seconds
How much time do you spend analyzing the results of all the content you publish on your social media? You’re tired of looking at Excel, aren’t you?
Do you know the solution to never having to manually analyze your reports, wasting time on Excel sheets and copying and pasting data from one side to the other? The Swonkie, of course.
In Swonkie’s reports you’ll find all the metrics that you need so you can analyze your brand’s performance on each social media and be able to adjust your strategy in time.
And no, we don’t just have Facebook and Instagram reports. In addition to these two social networks, you will also find reports from LinkedIn, Twitter, Google My Business, YouTube and reports from your campaigns.
All of our reports are customizable, exportable, shareable and ready in seconds.
Just imagine, the client wants you to send him a report with all the results of their social media and what do you do? Log in to Swonkie, put your brand’s logo or your client’s brand logo, choose the metrics you want to deliver to the client and your report is ready.
Then you can share the report with your client, sending it by email or using a link. Best of all, the client doesn’t even have to know that the report was created in Swonkie.
7. Use the powerful tool of Social Listening
Social Listening is our latest tool that allows brands to extract valuable information from the web and social media.
Through continuous monitoring on social media and the web, it is possible to follow everything about your brand, your keywords, topics related to your business and even the activity of your competitors.
You don’t need to spend hours looking for information on the internet or reading consumer reviews. Our Social Listening does all this work for you and, in the end, it presents you with all the data using a simple and intuitive report.
Through Social Listening you can get data that will help you to reach multiple conclusions, such as:
- the feeling that your brand generates in consumers;
- the positioning of its competitors;
- possible improvements to your products;
- market opportunities.
8. Client approval flow
Has it ever happened to you to publish a post and then get a complaint from the client because it wasn’t how they wanted it? That’s over.
Swonkie has created a simple approval flow so you can approve all content with your client in a timely manner. And no, you don’t need to have access to the platform.
Through a single link you can send all the content you want your client to approve. You can also schedule them so that as soon as the client approves them, they are automatically scheduled on the platform and ready to be published.
By using Swonkie you not only improve your social media management but also facilitate your communication with your clients.
9. Fast and efficient support
Have you tried our support? If you haven’t tried it yet, use it and see how fast we really are to respond. And no, we don’t use Chatbots.
Our online support is available to our clients every day (yes, the weekend counts too) and if you don’t have any questions, we’re always happy to hear a “hello”.
In addition to chat or email support, each Swonkie client has a dedicated account manager who follows them throughout their journey and is always available to help.
10. We don’t stop, ever!
Evolution is the word that moves us at Swonkie and this is visible in the new features we often release.
We are always available to listen to our clients and to understand how we can add new features to our platform that help even more those who use it in a daily basis.
The world of social media is constantly changing and, around here, we are always watching and prepared to follow the changes.
It’s time to try Swonkie
These are just 10 reasons why you should use Swonkie, but there are many more, such as our influencer research area or our community and messaging management area.
As we don’t want to extend the list too much, we have a suggestion: Try Swonkie for free and make a list of reasons why you should use our platform.
At the end you can share those reasons with our team, we’ll love it.